The 4 Easy Steps to Sell Your Products with Fulfillment by Amazon

What Is Fulfillment by Amazon?

Amazon has warehouses the size of small towns located all over the world. It’s crazy.

Products that you sell or want to sell can be stored in an Amazon warehouse and then shipped to your customers when they place an order (on Amazon or elsewhere).

Amazon then ships the order to the customer, usually much faster and for less than it would cost you to ship it yourself. This is because Amazon can negotiate better rates thanks to the huge number of packages it ships.

1. Create an Amazon Seller Account

Create an account at Amazon’s Seller Central.

If you’re serious about selling, you’ll want to be a pro merchant. This will let you create new listings on Amazon, meaning new product pages for products Amazon does not yet sell.

2. List Your Item on Amazon

If you’re selling a product that is already listed on Amazon, your “listing” is simply added to the existing page for the product, and you’re competing on price against any other sellers of the same product.

This is why building your own brand on Amazon is so important.

3. Send Your Product to Amazon

Once your listing or product is created on Amazon, you can convert your product to be “Fulfilled by Amazon.”

Amazon’s website guides you through the process. Make sure to have weight and dimension measurements handy, as Amazon will want to know how big this product is for shipping and storage purposes.

You pay for the shipping cost to send the product (or products in bulk) to Amazon, but the great thing is that it’s at Amazon’s reduced shipping rate they’ve negotiated with carriers (usually UPS, although they did have FedEx for a while).

4. Enjoy Automated Order Fulfillment

Once the product is at the Amazon warehouse, if a customer places an order for your product, the item will ship automatically; you don’t have to do anything.

That means you could be on vacation, and Amazon is fulfilling the orders for you!

A Couple of Things to Remember About Fulfillment by Amazon (FBA)

Amazon has made a few helpful videos with guidelines for a successful shipment to its warehouses. The videos also give you a glimpse inside the mysterious (or not so mysterious, since you can take a tour if you like) fulfillment centers.

Holiday Shipping and FBA

The great thing about FBA is that it can relieve the stress of holiday orders, when you might see a three- to five-fold jump in your sales.

Fulfillment by Amazon can not only handle the headache of shipping orders but also offer the customer faster and less expensive shipping.

Don’t Miss This Chance at Success

It’s time to make it happen for you and your business.

Not sure what products you want to sell? Start with Pillar 2: Selecting Stellar Products.